Post by account_disabled on Mar 5, 2024 1:16:31 GMT -5
The blog is a fundamental tool for positioning the institutional website What's the point of having a website if it's impossible to find on search engines? And the blog is an indispensable tool for intercepting the right search keys, building posts that respond to the user's needs but also to those of Google, adopting the SEO (Search Engine Optimization) techniques necessary to position an article in the top positions of the SERPs, i.e. search results. This activity of building relevant , efficient, honest, punctual and original content became even more important when on April 24, 2012, Big G introduced an algorithm, Penguin, which penalizes websites .
such as keyword stuffing and unrelated backlinks, those Brazil Phone Number slightly dubious return links , to put it mildly. And it is in this chaos that the blog throws the company a lifeline. How? Building valuable content. How to build valuable content? I'll explain it to you in the post Content Marketing - How to write valuable content in 15 steps [+ Infographic] . Open a company blog [+ 1] To learn more about the topic, I recommend you read the post The Blog in your Web Marketing strategy: the system of macro and micro objectives , in which I have developed a system of objectives that illustrates the concrete advantages that the integration of the blog in your Web Marketing strategy.
It's not easy. Writing valuable content for the Web has its own complexities: rules to know, tricks to put into practice, experiences to learn from, skills to put into practice. Without forgetting the instinct to rely on and trust. Writing valuable content for the Web is essential for any successful Web Marketing strategy . Why? Content is the means by which: your potential customer solves the dilemma of choice . In the infinite information and purchasing possibilities offered by the Web, who can you trust? Who, however, should he stay away from? The content can be the discriminating factor that will guide your choice; the brand affirms its authority and credibility .
such as keyword stuffing and unrelated backlinks, those Brazil Phone Number slightly dubious return links , to put it mildly. And it is in this chaos that the blog throws the company a lifeline. How? Building valuable content. How to build valuable content? I'll explain it to you in the post Content Marketing - How to write valuable content in 15 steps [+ Infographic] . Open a company blog [+ 1] To learn more about the topic, I recommend you read the post The Blog in your Web Marketing strategy: the system of macro and micro objectives , in which I have developed a system of objectives that illustrates the concrete advantages that the integration of the blog in your Web Marketing strategy.
It's not easy. Writing valuable content for the Web has its own complexities: rules to know, tricks to put into practice, experiences to learn from, skills to put into practice. Without forgetting the instinct to rely on and trust. Writing valuable content for the Web is essential for any successful Web Marketing strategy . Why? Content is the means by which: your potential customer solves the dilemma of choice . In the infinite information and purchasing possibilities offered by the Web, who can you trust? Who, however, should he stay away from? The content can be the discriminating factor that will guide your choice; the brand affirms its authority and credibility .